Facebook has done it again. They've updated their News Feed algorithm. This move is aligned with founder Mark Zuckerberg’s vision to bring Facebook back to its roots—more social network and less marketing platform. Users will begin seeing more content from family and friends and less from brands, news outlets, and businesses, which could mean bad news for Page admins.
The Marketing Mix
Simply put, Facebook advertising can be confusing for even the most experienced social media pro. So for a small business owner with limited time and resources, they often seem impossible to execute. Our goal is to take away that feeling of overwhelm, and provide you with a beginner’s guide on how to get started executing Facebook ads – today.
When our team is approached to create a new radio ad for a business, we know we need to start the process with a very important step: assessing the perfect personality for the job.
It's official. According to Google, there are now more searches on mobile than on desktop.
Call it mobilegeddon or mobilepocalyse, Google’s big update released in April 2015 rewards mobile-friendly websites. If you’re not mobile-friendly, you could find a drop in your rankings.
Often times we hear small business owners tell us they don’t see the benefits of spending their time or resources on social media. Perhaps you have had the same thoughts with your own business? The key to getting the most out of your time spent on social media is to leverage your profiles to benefit multiple parts of your business.
The great news? You can do this in several ways, and it’s not as difficult as you think.